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 Isidora Hernández

Product Designer
Product Manager

Retail

Mobile application for traditional channel sales representatives, used to manage client routes, place orders, review sales metrics, and access client, product, and company information.

The product operates in Chile and Bolivia and is used daily by the sales force.

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Financiero

Research and deep dive into the value proposition to be offered to B2B clients within the Wellness area.

Testing and prioritization of key attributes for B2C customers as a continuation/complement to experiments conducted in a previous project.

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Retail

Design of a mobile app for modern channel commercial executives to support their daily management activities.

The project required a deep understanding of how the channel operates — including hierarchy, client relationships, business requirements, and gaps in existing tools.


Retail

This research seeks to generate actionable insights to shape the new Digital Parking experience, through a pilot group and an in-depth understanding of customer usage and lived experience.

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Teléfono

+56 9 8501 2675

Email 

Linkedin

  • LinkedIn

Isidora Hernández

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